Newsletters are the primary way schools communicate with their parents on a regular basis, providing an unique opportunity for businesses like yours to advertise to a captive audience of students, parents and family members in your local community.
Why Advertise on School Newsletters?
When choosing how to spend your advertising dollars, you want every cent to count. School newsletters provide a unique opportunity for you to reach potential customers who live in your area - your target audience. No other advertising medium delivers your message more effectively to local families.
Regular exposure (usually weekly or fortnightly) over a 12 month period can help build a presence in your local community and raise your business profile. Advertising is a process, not a one-time event - the more often an ad is seen, the more it is remembered. Research has shown that a consumer usually needs to see an ad at least five to seven times before responding.
Imagine having no competition. Our exclusive advertising policy means your competitors are excluded from the same opportunity, until you decide to give your space to them. You may advertise in as many different school newsletters as you like and be guaranteed that your business will be the only one of its kind on that newsletter.
Your advertisement will be professionally designed by our experienced team of graphic artists, and proofed by you, to ensure it retains your businesses image.
Advertising on Paper Newsletters
The school will receive a twelve month supply of newsletters FREE of charge. Your advertisement will appear in each and every edition over a twelve-month period. Usually distributed weekly or fortnightly to every family in the school.
The layout of the newsletters is usually in a booklet style with the front cover containing school information, the inside pages for their news, and the back page for local advertisements.
Your full colour advertisement will be professionally designed and printed utilising the latest computer to plate technology and Heidelberg offset presses.
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- A full 12 month supply of pre-printed paper newsletter covers delivered to the school.
- Direct targeted marketing to local families.
- Exclusive advertising as only one of each type of business can advertise at a time.
- Value for money compared to other forms of advertising.
- Branding opportunities as the same ad will be seen regularly for a full year.
- Support the school community, children and their education.
- Support community and help to develop community spirit – local businesses are encouraged to become involved with the school.
- Can be used for special promotions, offers or vouchers to increase sales.
Australian Newsletter Services accepts files from most major professional grade & non professional windows applications that conform to the following specifications:
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What is our commitment to Austnews?
Both the school and the advertisers sign up for a period of twelve months to provide security and stability to both.
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Is it possible to change our advertisement during the year?
Yes, for an additional fee your advertisement can be altered to incorporate promotions & special offers or update contact details. Our graphic artists can assist with any changes.
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Do we see a proof before publishing?
Yes, you must approve a proof before distribution.
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Who designs our advertisement?
Your advertisement is professionally designed by our graphic artists to suit your business requirements. Please refer to our specifications page if you would rather supply us with your own artwork.
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What does the advertising look like?
The advertisements are tastefully displayed at the bottom of each page so they dont interfere with the schools content. Example eNewsletter
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Are the eNewsletters SPAM compliant?
Yes. All newsletters sent via eNews are fully SPAM compliant.
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Can Austnews provide other services?
Yes! We can cater for all your printing and promotional needs in our versatile state of the art printing facility. We are also offering our eNews service to all interested clients. Please contact us for further information.
The price of advertising on school newsletters varies depending on:
- The service requested by the school (paper, eNews or a combination)
- The number of families to receive the newsletter at the school, and
- How often the newsletter is distributed (weekly, fortnightly or monthly)
The price given to advertisers covers the type of newsletters requested by the school. If the school has selected paper and eNews, the price reflects advertising in both types of newsletters. For many of our schools, the price is as little as $10 per week.
Advertising on Electronic Newsletters
eNews are feature rich, high quality and interactive electronic newsletters created to reflect the school's image. They can contain interactive content such as school news, photos, videos, sound and hyperlinks. Likewise, the advertising on these eNewsletters are also dynamic and eye catching.
The eNewsletters are sent directly to the school community subscribers (parents, grandparents, supporting businesses etc) ensuring delivery and potentially a greater reading audience. As an advertiser on a schools eNewsletter, we will automatically subscribe you to the mailing list and you will receive a copy of each issue directly to your inbox.
The eNews advertisements appear down the right hand side of the entire newsletter. Because the newsletter size is unlimited, the advertisements will keep repeating to fill the length of the newsletter, giving multiple exposures. When a viewer rolls their mouse over an advertisement, it will enlarge automatically, making it stand out and be easier to read.
An advertiser can also choose to have a link from their advertisement to a website, email or attachment (may be a brochure, flyer or voucher). This is the direct link for potential customers to reach your website.
Click here to see some dynamic and eye catching advertising examples.
- features
- specifications
- demo
- faq
- pricing
- enquire
- Professionally designed interactive enewsletter that appears on recipients’ inboxes.
- Advertisements can be linked to your website (at the school’s discretion), email address or a full colour brochure.
- Sent directly to a subscription list so it can’t get lost, is always available online and saves on paper.
- Possible to change advertisements during the year (for a small artwork fee).
- Reaches a wider audience in the community as there is no limit to the number of subscribers. It can cater for separated families and include extended families and members of the community.
- The newsletter size is unlimited, so advertisements are repeated down the side of the newsletter giving multiple exposures.
- Exclusive to only one type of each business on each eNews.
- Advertising businesses are automatically subscribed to the service so they will receive every issue of the eNews.
Australian Newsletter Services accepts files from most major professional grade & non professional windows applications that conform to the following specifications:
-
What is our commitment to Austnews?
Both the school and the advertisers sign up for a period of twelve months to provide security and stability to both.
-
Is it possible to change our advertisement during the year?
Yes, for an additional fee your advertisement can be altered to incorporate promotions & special offers or update contact details. Our graphic artists can assist with any changes.
-
Do we see a proof before publishing?
Yes, you must approve a proof before distribution.
-
Who designs our advertisement?
Your advertisement is professionally designed by our graphic artists to suit your business requirements. Please refer to our specifications page if you would rather supply us with your own artwork.
-
What does the advertising look like?
The advertisements are tastefully displayed at the bottom of each page so they dont interfere with the schools content. Example eNewsletter
-
Are the eNewsletters SPAM compliant?
Yes. All newsletters sent via eNews are fully SPAM compliant.
-
Can Austnews provide other services?
Yes! We can cater for all your printing and promotional needs in our versatile state of the art printing facility. We are also offering our eNews service to all interested clients. Please contact us for further information.
The price of advertising on school newsletters varies depending on:
- The service requested by the school (paper, eNews or a combination)
- The number of families to receive the newsletter at the school, and
- How often the newsletter is distributed (weekly, fortnightly or monthly).
The price given to advertisers covers the type of newsletters requested by the school. If the school has selected paper and eNews, the price reflects advertising in both types of newsletters. For many of our schools, the price is as little as $10 per week.